About the Company

Septeo CNEE is a dynamic and rapidly growing company specializing in Legal Tech SaaS solutions. Our mission is to provide innovative products that make a significant impact in the legal industry. With headquarters in Karlsruhe, DE, Lauf a. d. Pegnitz, DE, Nordwalde, DE, and a strong remote presence, we are committed to fostering a culture of excellence, collaboration, and customer satisfaction.

Our products are designed to meet the evolving needs of the legal sector, and we are dedicated to delivering exceptional solutions that exceed our customers' expectations. With a strong focus on innovation and customer-centricity, we have established ourselves as a leading player in the Legal Tech industry.

This role is crucial to our company's growth as we continue to expand our product offerings and enter new markets. As a Product Marketing Manager, you will play a pivotal role in shaping our product marketing strategies, driving business growth, and further establishing our position as a market leader.

Key Responsibilities

In this role, you will be responsible for developing and executing product marketing strategies that drive business growth and customer engagement. You will work closely with cross-functional teams, including product management, marketing, and sales, to ensure that our products are optimally positioned in the market and that our target audiences are effectively reached.

Develop and implement product marketing strategies, including positioning and messaging for national and international markets.
Create targeted content to support product marketing efforts, in collaboration with relevant stakeholders.
Plan and execute product launches and releases, ensuring successful market entry and customer adoption.
Conduct customer and market analyses to identify personas and market trends, informing product development and marketing strategies.
Perform competitive intelligence and market research to stay ahead of industry trends and competitors.
Enable sales teams through sales enablement, including training and provision of sales tools.
Collaborate with product management to develop long-term product strategies in the Legal Tech SaaS solutions space.
Build and maintain strong relationships with key analysts, ensuring our presence in relevant reports and publications.
Serve as a product evangelist, presenting at conferences, giving media interviews, and creating thought leadership content.
Develop and execute go-to-market strategies, working closely with product management, marketing, and sales teams.

Requirements & Qualifications

Must-Have

3-5 years of experience in product marketing or product management, preferably in the software/SaaS or Legal Tech industries.
Proven track record of developing and executing successful product marketing strategies and campaigns.
Strong understanding of customer needs and market trends, with the ability to inform product development and marketing strategies.
Excellent organizational, conceptual, and communication skills, with the ability to work effectively in a fast-paced environment.
Fluent in German and English, both written and spoken.
Experience with KI-Lösungen like ChatGPT, Claude, and similar tools, preferably in product marketing contexts.

Nice-to-Have

A degree in marketing, product management, business informatics, or a related field.
Experience working in an international environment, with a strong understanding of cultural nuances and market differences.
Familiarity with agile development methodologies and project management tools.
Basic understanding of data analysis and metrics, with the ability to inform marketing strategies and optimize campaign performance.

Technical Skills

Marketing Automation & Tools

We utilize a range of marketing automation tools and platforms to support our product marketing efforts, including but not limited to Marketo, HubSpot, and Salesforce. As a Product Marketing Manager, you will have experience with these tools and be able to leverage them to optimize campaign performance and customer engagement.

Marketo
HubSpot
Salesforce

Data Analysis & Metrics

We are committed to data-driven decision-making, and as such, we use a range of analytics tools to inform our marketing strategies and optimize campaign performance. You will have a basic understanding of data analysis and metrics, with the ability to leverage tools like Google Analytics, Mixpanel, or similar platforms.

Google Analytics
Mixpanel

What We Offer

We offer a competitive annual salary ranging from 100000 to 130000, depending on experience, as well as a comprehensive benefits package, including but not limited to:

Remote flexibility and work-from-home options.
Equity/stock options, with the opportunity to share in the company's success.
Learning budget and professional development opportunities, to support your ongoing growth and development.
Health, dental, and vision insurance, to support your physical and mental well-being.
Generous PTO policy, with ample time off to relax and recharge.
Equipment stipend, to ensure you have the tools and resources you need to succeed in your role.

At Septeo CNEE, we are committed to fostering a culture of excellence, collaboration, and customer satisfaction. As a Product Marketing Manager, you will be an integral part of our team, working closely with cross-functional stakeholders to drive business growth and customer engagement. If you are a motivated and experienced product marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.

Frequently Asked Questions

What is the remote work setup like?

We offer flexible remote work options, with the ability to work from home or from one of our offices in Germany. We utilize a range of collaboration tools, including Slack, Zoom, and Asana, to ensure seamless communication and teamwork across distributed teams.

What is the hiring process and timeline?

Our hiring process typically involves an initial virtual meeting with our recruiter, followed by a digital interview with our hiring manager. We also provide a task or assignment to complete, to assess your skills and experience. Our goal is to move quickly and efficiently through the hiring process, with a typical timeline of 2-4 weeks from initial application to job offer.

What is the team size and tech stack like?

Our product marketing team is relatively small, with a focus on collaboration and cross-functional teamwork. We utilize a range of marketing automation tools and platforms, including Marketo, HubSpot, and Salesforce, as well as data analytics tools like Google Analytics and Mixpanel. We are committed to staying up-to-date with the latest industry trends and technologies, and as such, we invest heavily in ongoing training and professional development for our team members.